Small Business Website Design Solutions
Affordable Website Design Solutions for Small Businesses THAT WORK!
Don’t Be Fooled! You can have a high-quality professionally designed website that drives leads and sales without breaking the bank.
Don’t Rely on Cookie Cutter Do-It-Yourself Solutions!
Do-it-yourself websites look unprofessional and they are not effective!
You are an expert at what you do, and I am an expert at what I do, so when it comes to your website, trust me to do the heavy lifting. I will work with you and your team to build a website that gets results!
Professional Website Check List
Your Website Should Load Fast
Having a fast-loading website is essential and a slow loading website will not only frustrate the visitor, but it will also result in your site being penalized in the Google search rankings.
Your Website Should Communicate Clearly
Avoid jargon, vague concepts, and “sloganeering” at all costs. As a small business, you do not have to luxury to hope that “pithy” or “pie-in-the-sky” concepts strike a chord with the consumer. Get straight to the point. Clearly communicate who you are and what you do!
Your Website Should Drive Leads & Sales!
I certainly hope that this point is an obvious one. Your small business website should be much more than an online brochure. It should be a tool that drives profits! Yes, your website should provide information, but that information should be crafted in a manner that leads website visitors to want more and to eventually turn into customers..
Websites Designed for Conversions
I say it all the time, but every visit that your website receives that does not lead to a conversion is money out of your pocket. It’s a simple fact. I’m not implying that ALL visits to your website should be a conversion, that is an unrealistic goal. However, every visit should at least work to nudge or persuade the visitor into taking action, going deeper, or wanting to learn more.
In most online and e-commerce scenarios, a consumer is exposed to a brand multiple times before they make a purchasing decision. This means that every page, every piece of online marketing must be consistent and carefully crafted to push the consumer in the right direction.
“It turned out to be one of the easiest parts of getting up and running.”
It's Time for Your Company to Have a Professional Website!
Contact Us Today to find out we can you can have a professional, lead driving website at a price that you will love! It’s Easy!
Why does your small business need a Professional Website?
1. Credibility
I hope you are aware that consumers are skeptics. It’s just a fact and it is getting worse. Studies have found that nearly 60% of consumers simply do not trust companies that do not have a working website. In addition, your website will often be a consumer's first encounter with your brand, so it needs to be accurate and put your company in a good light.
2. Effectively Target a Wider Market
Even if your small business only focuses on servicing a local market, your website will be accessible to everyone around the world on the web. Perhaps someone is doing research on your area for travel planning or they are researching to move into your local market? The point is, the reach of a website is limitless.
3. Provide Information to Customers
You must grasp the importance of this fact: Over 70% of consumers research a new product or service online before they make a purchasing decision. THIS IS HUGE! This fact is undeniable! If your small business does not have a website that effectively communicates what your services are and what your value proposition is, then you must not like money.
4. Differentiate and Gain a Competitive Edge
Your website can also be an effective tool to point out your unique selling proposition (USP), i.e., what makes you better than your competition. Don’t have a defined USP? Well, you better get working on one. Your USP is integral to the value statements that drive consumers to convert and become customers.
Website Design and Development Process
Discovery
I want to know about your business. As part of the on-boarding process, I will speak to you and your team to understand what your business does and how it benefits the consumer. Also, I will work with you to discover the important questions that consumers have about your products and services so that we can effectively answer them on the website.
Planning
Every great website begins with a great plan. I will work with you and your team to put together an effective framework for your new website. This includes the collection and creation of engaging content as well as developing a visual blueprint or wireframe for the content.
Design
This is where you start to see the magic happening. Based off of the established content wireframe, we will develop a branded design of your new website. This will include style elements such as typography, color pallet, graphic treatments, and photography. A full-page initial concept of your new website’s home page and a framework for additional landing pages will be included.
Development
Once the design elements and concepts are approved, I start building your new website. During this phase of the process, I will provide you with a development URL so that you and your team can walk through the website and test its functionality on all devices.
Assessment
After your new website has gone live for the world to see, our program includes continuing monthly assessments to review and monitor its success. If some copy needs to be adjusted or messaging changed to improve conversions, I will do that. The goal is to give you a website that works. I don’t believe in designing websites then abandoning my clients. That is not how you build a strong client base.
“I can unequivocally recommend him for website design and execution.”
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We would love to show you how we can make the process of having a professional online presence easy and affordable.